Kendrick Lamar's Super Bowl halftime performance sparks a sneaker frenzy

Kendrick Lamar's Super Bowl LIX halftime show featured him wearing Nike Air DT Max ’96 sneakers, creating a buzz in sneaker culture. The shoe saw a 431% increase in trades afterwards. Originally designed in 1996 for NFL icon Deion Sanders, the sneaker has gained renewed popularity. It is available in its two-tone version at Foot Locker for $170.